Sunday 30 December 2007

Food For Thought With a Pinch of Salt

Most may remain unaware of this but whether we like to admit it or not, fashion is one of the biggest pollutors.
The fertilisers used in fabric production account for almost 25% of worldwide usage. Consequentially, it infects water supplies, damages wildlife and inevitably draws some risk to those working around it. Estimated by the World Health Organization, accidental pesticide poisonings cause 20,000 deats and 3 million non fatal poisonings annually.
And these are just matters of the raw materials. Once ready, one's concern in drawn towards issues of exploitative sweatshops where underpaid labour are wasting away, shackled to capitalism and churning out the disposable fashions so many brands depend upon.

From Staircase To Stage

In a world practically bursting at the seams with haughty disposable fashion companies flooding the market with runway knockoffs, should it really be that easy for all of us to overlook the magnitude of the ecological consequence, or are we too busy running to Zara feeding our vanity so we can spend an hour staring in our mirror before going out on Friday and hopefully come home with a drunken something to jump in bed with?

Could it be that we are actually stuck in a cycle of fear and consumption because the most of us are brushing self esteem issues under the carpet or is it simply that not enough people care.

Since 'fashion' is the main reason for such mass consumption, its refreshing and very important to see designers and others in positions of influence working to create a change. It's about using art, using fashion, using music and more importantly using your own voice to inspire change!